September 2009 Archives

U.S. consumers are keenly aware of environmental issues and are concerned about the environmental friendliness of the products they buy. However, economic pressures may affect how actively shoppers seek out products marketed as environmentally friendly and how willing they are to pay a premium for these products.

Cotton Incorporated has tracked U.S. consumer attitudes towards the environment since the mid 1990s through Life-style Monitor™ research and in 2006 expanded this research with several environment-focused consumer surveys. The 2009 Consumer Environment Survey confirms consumers' continuing concern about the environment and their awareness of factors that make apparel environmentally friendly, such as being made from natural fibers like cotton. Nonetheless, most consumers base their apparel purchase decisions on the key factors of it, price, style, and color.

According to the statistics for the first five months in 2009, the FDI represented a downtrend for eight months in China continuously, leading to a forecast that the decrease margin of FDI around the world in the whole 2009 would exceed 30%, while that in China would reach above 20%.

Le Divan, concept and inspirations

Le Divan is a project born in 2007 with its sole purpose to bring to life the artistic vision of Tony Saint Hua and Aurélien Lecour. It is an avenue for the two designers to dream, experiment and explore the artistic potential of fashion.

This practice of free creative activity acts as a form of psychotherapy for Aurélien and Tony. They plunge the depths of their emotions and ideas in order to extract their artistic vision.

   So came the name to describe this process: Le Divan, the French term for the couch clients would sit in while revealing their thoughts to a psychologist.

   The psychological analogy runs deeper still as Le Divan's purpose is to provide customers with an expression of their individuality and potential. And ultimately it's about feeling good about themselves, which is also a major point of psychotherapy.

   The concept of the couch is also symbolically connected to a kind of lifestyle that is opulent, exclusive and of course, comfortable.

    History proves that some countries and regions benefited from international industry transfer, because of international industrial transfer can stimulate their economic growth.

Thanks to the manufacturing transfer implemented by EU, USA, Japan and some Asian developed countries in 1980s, China's economic situation has boomed over 30 years.

    Textile industry as a traditional industry in China has its own competitive advantage. It can be confirmed that textile industry will play an important role during the fourth Industry transfer period. So, who will be the winner this time?